Every problem has a solution for you in its hands (J Bach: Confessions of a Reluctant Messiah)
Each business plan is not just dealing with facts and figures, it is also dealing with the dreams and aspirations of the owners. Very few of my clients have money as their major motivating factor. Every client has a different personality with a different skills set and energy level. Marrying these differences in with the more clear cut business world is one of the most enjoyable parts of my work.